The Direct4Baby guide to Bugaboo

At Direct4Baby, we make every effort to ensure we supply our customers with the very best variety of leading strollers, travel systems, accessories and more. We want nothing but the best for our customers, and for their children, as we know all too well how important these early decisions are. We set aside time to thoroughly research, test and review each of our brands’ product offerings, so we can be confident we’re providing our customers excellent quality products from tried and trusted brands.

Today, we would like to share with you everything we love about one of our favourite brands: Bugaboo. We’ll take you through the reasons why we’re personally proud to stock their strollers and pushchairs, shine a light on their brand ethos and answer some commonly asked questions about the brand, so if you’re interested in learning more about Bugaboo and whether or not their high-quality strollers are right for your growing family - keep reading.

An introduction to Bugaboo

For over 20 years now, Bugaboo have been the proud leaders of a pushchair revolution, completely reimagining and redesigning the standard baby stroller. Their motivation? To make the lives of every type of parent, whether they be explorers, city dwellers or anything in between, as easy as possible.

Are Bugaboo strollers worth the money?

Perhaps one of the most important questions parents will ask when considering purchasing any Bugaboo products is do they provide good value for money? The short answer is yes, but we won’t leave you with only our word for it.

Bugaboo pride themselves on producing long-lasting, durable pushchairs, car seats, accessories and invest their time and money in three areas to achieve this goal; products, process and purpose.


Bugaboo understand that buying a pushchair is a big investment, and dedicates themselves to making parents initial investment as long lasting as possible. There are so many ways in which they do this during the design and development stage of making one of their award-winning strollers, but we’ll shine a light on the most innovative decisions they’ve made for you.

Firstly, they start by pouring every possible effort into producing products of the highest quality, carefully selecting hard-wearing materials that will be able to withstand the hustle and bustle of everyday parenting life. The event of unavoidable damage has also been accounted for by Bugaboo as they consciously design the hardware and fabrics of their pushchairs to be easily replaceable, making services and repairs simple. Areas which are subject to the most wear and tear, such as the handlebar grips, have received additional attention in this regard, allowing them to be replaced at the earliest sign of damage.

All of these decisions have extended the longevity of Bugaboo’s baby strollers, car seats and accessories, making them incredibly long lasting and a sustainable choice for your family in the long run.


To further ensure their strollers, car seats and accessories are made to the highest quality and produced as fairly as possible, Bugaboo have created a production process that is environmentally conscious and socially responsible. Beyond having an exhaustive product testing system, which ensures everything they produce can withstand anything your baby can throw at it, Bugaboo also has their own factory, giving them the ability to monitor their production line carefully and create a trustworthy supply chain that is transparent and traceable. Everything has been considered, from the welfare of their employees, to the rooftop garden on their factory.


As their eco-conscious and socially responsible efforts prove, Bugaboo are determined to improve the life of parents everywhere, whether they are their customers or not. They recognise the struggle that many parents face, not just of everyday parenting responsibilities which can be as trialing as rewarding, but of difficulties of circumstance. To help combat some of these troubles, Bugaboo frequently donates to those that need help, donating 425 pushchairs to hospitals, women’s shelters, SOS Children’s camps, refugee camps and orphanages last year alone.

When buying Bugaboo, you aren’t just getting value for money in the way of an excellent product that will last generations, but you are investing some of that money into an eco-friendly, sustainable and conscious company that prioritises creating a world in which your children will grow up to live in. So, yes, Bugaboo have done everything possible, and continue to develop their products, processes and purpose, in order to ensure their prams, car seats, travel cots and more are as good a value for money as possible.

What age can a baby go in a Bugaboo seat?

While it’s all well and good boasting about the impressive lifespan of Bugaboo products, what use is a pushchair that will be outgrown too quickly? Well, Bugaboo have already thought of that, and have made sure that the majority of their products are suitable from birth to toddler age, allowing your children to have use of their pushchair for as long as it is needed.

To use one of Bugaboo's products as an example, this Bugaboo Donkey 3 Twin Complete Pushchair, which is sold alongside two Maxi-Cosi Cabriofix Car Seats at Direct4Baby, has the capacity to seat two babies from birth and up to 22kgs each, making it perfect for growing children.

Which is the best Bugaboo?

This is quite possibly the best thing about Bugaboo, there is no ‘best’, only ‘best for you’.

Every product made by Bugaboo, from the biggest pushchair to the smallest accessory, has been designed to fit the specific needs of every kind of parent.

Take a look at the Bugaboo Bee range, for example. Designed to suit the lifestyle of city-dweller parents, the Bugaboo Bee stroller is perfect for urban adventures thanks to its compact fold, smooth steering and 4-wheel suspension. The Bugaboo Fox 2 is similarly tailored to the demands of a life of exploration, it’s spacious under-seat basket providing an excellent storage space and the pram itself engineered to maintain a safe and comfortable ride for your child no matter where you’re going.

Just as their strollers are built to suit all kinds of parents and their lifestyle, Bugaboo have a range of accessories that are built to make the busy lives of parents that little bit less hectic. For parents that are always on the go, for example, Bugaboo have made the Bugaboo Organiser and the Bugaboo Stardust Travel Cot. With the first designed to carry the daily essentials of any parent and the second perfect for emergency sleeps away from home, travelling with your baby has never been easier.

The Direct4Baby verdict on Bugaboo

As you have likely already guessed by now, we at Direct4Baby are in love with Bugaboo. Their brand values and practices are industry leading and their dedication shows in the incredible products they design and create. Overall, we are proud to supply our customers with the very best of Bugaboo.

If you’re looking to buy your own Bugaboo pushchair, car seat, accessory or more, take a look at our Bugaboo collection online at Direct4Baby. Alternatively, if you’re keen to explore any other of our baby collections, check out our latest arrivals for inspiration.